How We Name Our Products
Ten years ago when we started the business we wanted to find product names which reflected our heritage and could be expanded as the business developed in the ensuing years. We also wanted to find names that would ideally run through the alphabet so the ensuing product reference would be unique.
We looked at Welsh rivers and mountains but restrictions in the expanse of the alphabet and some pronunciations that we would struggle with never mind our valued partners in other areas of the UK and Europe meant these were discarded in favor of Castles and Folly’s. Initially these were concentrated in Wales but over the years we have expanded these to include English and Scottish Castles. For those interested the following is in alphabetic order the details and location of the product names of our current range of office seating and related products.